By any measurable standards, I would deem 2022 NAB a success. The show was cleaner, leaner, and more focused than any NAB that I can remember in recent history. With an announced attendance of 55,000 there was definitely a new and unleashed positive energy that you couldn't help but see and feel.
There was also a ton of new technology to explore and it was just great to reconnect with so many friends and new professionals in our space. Before I drill down to a few particulars, here are some of the major trends that you need to follow and that will have a definite impact on our production workflows for quite some time.
If you've been following us for awhile now, then you're probably aware of our annual NAB Awards of Excellence awards.
The Awards of Excellence recognize exceptional technological innovation and practice. Each year, ProductionHUB editorial staff and industry experts collaborate to carefully vet and choose the winners. This year, as we continue to navigate the pandemic, we are conducting the entire awards process virtually. Award recipients are trailblazers in technological growth, products that help streamline workflows for film and video production, as well as advance the art of cinematography.
The countdown is on. Many of us are days from getting on a plane and are heading out for 2022 NAB. Man it’s been way to long, right? In Part One of our ProductionHUB NAB coverage, a lot of new product information was just starting to come out, bit by bit. There was almost a measured release of the things we might see and hear about at the show. Well, the wait is over.
It seems like it's been forever since we had the chance to get on the NAB Show floor and honestly, I'm so ready! The people I've talked to are MORE than excited with the prospect of seeing new gear and catching up with industry friends both old and new. If you know us, then you know we'll be there to provide tons of coverage, including our very own ProductionHUB Awards of Excellence.
When the coronavirus pandemic hit two years ago, among the first business casualties of the worldwide shutdowns was trade shows. But as COVID-19 begins to retreat in most parts of the world in the first months of 2022, businesses are evaluating the safety of gathering together again with colleagues, with most determining that the risks are low enough to return to a sense of normalcy.