Corey Benke, Producer & Co-Founder, Live X talks about the introduction of Production Bot and more at the 2018 NAB Show.
Q What new products/services has your company introduced since last years’ NAB?
A Since last year we've introduced a new Control Surface for the Production Bot® Switch hardware platform. The Production Bot® Switch is an extremely portable "switcher in a suitcase" and comes preinstalled with vMix live streaming software. The new Control Surface features 12-button multicolor busses for program, preview and overlays that work with the vMix, four downstream delegation buttons, function keys to quickly activate macros and triggers, and a T-bar for smooth manual transitions between sources.
Evan Mackenzie, Marketing & Communications Manager USA for DPA Microphones, answers a few questions about the upcoming NAB show.
Q How do you expect NAB 2018 to differ from NAB 2017?
A It looks like more and more media outlets, and the manufacturers that serve them, are getting the message that service, while vital, is not enough anymore. Authentic and purposeful value propositions, whether you make microphones, cameras or software are gaining currency. Make your best product, tell the truth about it, ship it and listen, listen, listen to the market’s response. Sales numbers and end users desires go hand in hand today.
Learn more about what to expect from The Switch at the NAB 2018 show.
Q Finish the sentence: 2018 will be the production industry’s year of...
A relying more heavily on private-cloud and shared-services infrastructure models to produce programming for both linear and OTT platforms.
Eric Bolten, Vice President of Strategic Account Development, Zixi answers a few questions about the upcoming NAB 2018 show.
Q How would you describe the energy around this years’ NAB show?
A We are already receiving inbound requests for meetings, which is reflective of the changes we think are happening across the media industry. What is particularly exciting is that these requests are coming from engineers to CTOs who have specific and increasingly strategic opportunities for IP video distribution. We think this is reflective of their confidence in Zixi’s Platform and the need to improve their agility, reach and economics. We are expecting a full demo schedule at the show. The media industry response to our ZEN Master solution has been even better than we hoped. We think this year’s NAB Show is going to be particularly busy and productive.
Greg LaPorte, Vice President of Sales and Marketing, Sonnet Technologies, answers some questions before heading to the 2018 NAB Show.
Q What motivating factor drives you to continue innovating year after year?
A Our desire to produce well-received products that deliver on our corporate tag-line, Simply Fast™, are simple to use and the fastest in their class.