An interview from the 2023 NAB Show in Las Vegas with Paul Matthijs Lombert of Hedge. Founded in 2016, Hedge is a Netherlands-born startup that simplifies complex media workflows from acquisition and asset creation to post-production. The Hedge team are informed by “Dutch Design,” as they prioritize the user experience, where ease of use goes hand-in-hand with its technical efficiency. The company’s flagship application, Hedge, set new standards for media backup, while Canister demystified the previously arcane process of LTO archiving. With the release of Postlab in 2019, Hedge made remote collaboration affordable for every editor working from home, and in the studio. Hedge’s products are in daily use by over 30,000 customers all over the world, from Hollywood productions to wedding shoots, and everything in between.

The indispensable data manager, Offshoot is designed from the ground up for media file copying, backing up and archiving. Renowned for its speed and ease of use, Offshoot transfers to and from any kind of storage. Use it on-set, in the office, or while on the road. Hedge is tailored to transfer video files safe and secure, but is also perfect for audio, stills, and virtual production assets.

For more information please visit: www.Hedge.Video

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