An interview from the 2022 NAB Show in Las Vegas with Art Adams of ARRI. The ARRI Group consists of the business units Camera Systems, Lighting, and Rental, all dedicated to connecting creativity and future technologies for moving images. ARRI is a leading designer and manufacturer of camera and lighting systems as well as system solutions for the film, broadcast, and media industries, with a worldwide distribution and service network. The portfolio includes digital cameras, lenses, camera accessories, archive technologies, lamp heads, and lighting accessories. Along with offering exclusive technologies, ARRI Rental’s first-class services and equipment provide camera, lighting, and grip packages to professional productions around the world. In this interview Art talks with us about the latest addition to the Signature Zoom Lens Family, the 24-75mm T2.8 Lens.

Designed to match the look and feel of ARRI's Signature Prime range, the LPL-mount 24-75mm T2.8 Signature Zoom produces attractive, organic images while covering sensor sizes ranging from Super35 to full-frame, large-format. The 24-75mm zoom features controlled flaring for HDR compatibility and lower contrast ratios for opening up shadowed areas. It also maintains its T2.8 maximum aperture across its entire focal length range, negating the need for ramping while zooming.

This mid-length 24-75mm zoom is one of four Signature Zooms that together offer a range of 16-510mm (when used with the 1.7x extender), the widest focal length range in the pro cine industry. Like the Signature primes, each of the zoom lenses gently softens the large-format look, producing pleasant, natural skin tones and rounded bokeh. Focus falls off smoothly, highlighting your subject against its background frame. This zoom lens is compatible with the ARRI LDS-2 lens data system, speeding your lens setups and offering high lens metadata rates for streamlined post-production.
For custom diffusion looks, this 24-75mm zoom can be paired with the separately available Signature Prime rear net holder to add stockings, nets, or voile for custom diffusion looks. Each Signature Zoom is constructed with a lightweight and durable magnesium housing with this 24-75mm zoom featuring focus marks in feet. Antireflective coatings, light baffles, and light traps help minimize any internal barrel flare. The 24-75mm ARRI Signature Zoom focuses down to 16.2" from the lens front and features a relatively light weight of 9 pounds and a compact length of 9.6".

For more information please contact: Lenses@arri.com or visit: www.arri.com

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